The Team

Gary Wishnatzki_Headshot
GARY WISHNATZKI– Founder and Chief Executive Officer

3rd Generation Berry Grower/Shipper, Inventor of Patented Traceability System, CEO Wish Farms, Harvest CROO Robotics Founder

Bob Pitzer_Headshot
BOB PITZER– Founder and Chief Technology Officer

Submarine Qualified Naval Nuclear Operator, Intel Automation Engineer, Entertainment and STEM Large Scale Robot Competition Producer, Inventor of Patented Harvest CROO Technologies

PAUL BISSETT– Chief Operating Officer

Wall Street bond trader, PhD in Computational Science, Naval Oceanographer, founder of 2 technology start-ups with exits to Fortune 1000 companies

Harvest CROO Robotics Team

National Science Foundation
Phase II Small Business Innovation Research &
Small Business Technology Transfer award recipient

Industry Partners

2/3 of the U.S. strawberry industry has invested in Harvest CROO Robotics

Business Board of Advisors

Daniel Behuniak- CEO, Skyway Towers, LLC

Financing for capital intensive startups, financial management

Doug Titus- Lawyer, George & Titus, PA

Lawyer focused on securities and contract litigation

Lucky Westwood- VP of Operations, California Giant Berry Farms

Strawberry industry operations, finance, food safety traceability

Technology Board of Advisors

Dr. Yiannis Ampatzidis- Assistant Professor, University of Florida

Precision farming, sensors and sensing

Richard Fox- Venture Partner, Idea Fund Partners

Commercialization of new technologies

Dr. Rex A. Lee- CEO, Pyramid Imaging

Imaging hardware and processing software

Dr. Nick Mason- Assistant Professor, University of South Florida

Radiation Oncology and Biophysics

Dr. Wilfrido A. Moreno- Professor, University of South Florida

Signal Processing, electronic design

Dr. Steven Sargent- Professor, University of Florida

Post-harvest handling of fresh fruits

Dr. Vance Whitaker- Associate Professor, University of Florida

Plant breeding and genetic improvement of strawberries